TY - BOOK ID - 143150692 TI - Sustainable Marketing Planning PY - 2024 SN - 1040012175 1003434215 1040012191 PB - Abingdon, England : Routledge, DB - UniCat KW - Green marketing. KW - Consumption (Economics) KW - Social responsibility of business. KW - Environmental aspects. UR - https://www.unicat.be/uniCat?func=search&query=sysid:143150692 AB - This book provides practical insights, tools and frameworks to help readers produce tactically and strategically appropriate marketing plans. ER -