TY - BOOK ID - 142827451 TI - The Google way : how one company is revolutionizing management as we know it PY - 2009 SN - 1593272375 PB - San Francisco : No Starch Press, DB - UniCat KW - Internet industry KW - Web search engines KW - Management. KW - Google (Firm) UR - https://www.unicat.be/uniCat?func=search&query=sysid:142827451 AB - When it comes to Google's management philosophies, people associate two ideas with the search giant. First, don't be evil. Second, let engineers spend part of their time on personal projects. But there's much more to Google's success than that. For readers seeking deeper insights, The Google Way investigates the history and unconventional strategies that make Google a very different (and very inspiring) company. But the question remains, ""Can everyday companies follow this enlightened path?"" By identifying the 12 key strategies in Google's quick rise to the top, author Bernard Girard offers ER -