TY - BOOK ID - 142825996 TI - Managing the global firm AU - Bartlett, Christopher A. AU - Doz, Yves L. AU - Hedlund, Gunnar PY - 2013 SN - 113513491X 1283973200 0203077946 1135134928 PB - Abingdon, Oxon : Routledge, DB - UniCat KW - International business enterprises KW - Management. UR - https://www.unicat.be/uniCat?func=search&query=sysid:142825996 AB - This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future. They focus squarely on the development of the corporation as a whole, rather than on the narrow management of individual foreign subsidiaries, and they also explore the specific implications for areas such as strategic plannin ER -