TY - BOOK ID - 137583953 TI - What does it take to take advantage of product innovation? AU - Dougherty, Deborah AU - Corse, Sarah M. PY - 1996 PB - Cambridge (Mass.): Marketing Science Institute DB - UniCat UR - https://www.unicat.be/uniCat?func=search&query=sysid:137583953 AB - ER -