TY - BOOK ID - 137495522 TI - Branding and advertising AU - Hansen, Flemming AU - Christensen, Lars Bech. PY - 2003 SN - 8763099608 9788763099608 9788763001182 8763001187 PB - [Copenhagen] : Herndon, VA : Copenhagen Business School Press ; Distribution, North America, Copenhagen Business School Press Books International, DB - UniCat KW - Advertising. KW - Brand name products. UR - https://www.unicat.be/uniCat?func=search&query=sysid:137495522 AB - ER -