TY - BOOK ID - 137080310 TI - Geodemographics for marketers PY - 2016 SN - 0749473835 9780749473839 9780749473822 0749473827 PB - London Philadelphia DB - UniCat KW - Marketing research. KW - Geodemographics. KW - Consumers KW - Research. UR - https://www.unicat.be/uniCat?func=search&query=sysid:137080310 AB - This book is a practical guide for marketers to apply geodemographics in any sector. It features useful case studies throughout from users and agencies working in the field. ER -