TY - BOOK ID - 134935183 TI - Marketing management : strategies and programs. AU - Guiltinan, Joseph P. AU - Paul, Gordon W. PY - 1989 SN - 0070489203 0070489297 DB - UniCat KW - Marketing KW - -Management KW - Management UR - https://www.unicat.be/uniCat?func=search&query=sysid:134935183 AB - ER -