TY - THES ID - 134493294 TI - Control over the self-driving car related to openness and conscientiousness AU - Vanryckeghem, Joy AU - Dewitte, Siegfried AU - Liu, Yunxin AU - KU Leuven. Faculteit Economie en Bedrijfswetenschappen. Opleiding Master in de Toegepaste Economische Wetenschappen PY - 2019 PB - Leuven KU Leuven. Faculteit Economie en Bedrijfswetenschappen DB - UniCat UR - https://www.unicat.be/uniCat?func=search&query=sysid:134493294 AB - The self-driving car, one of the most disruptive innovations of this era, has recently received great attention. This transportation mode could benefit all groups of society. However, the great public is not ready to hand over full control (i.e. driving style, steering wheel, avoiding obstacles, etc.) to that self-driving car. This paper is aimed at studying people’s willingness to give full control to the self-driving car. We address this issue through linking this willingness of people to hand over control to the vehicle to certain personality traits (i.e. conscientiousness and openness) they have. Drawing on quantitative evidence, the results of the study show that conscientiousness and openness do not directly influence people’s willingness to give control to a self-driving car. Nevertheless, these personality traits do have an influence when moderated by age or gender. Following a discussion on the results, the paper provides implications for car developers on the group of people who should be targeted first, and what control features remain important to them. ER -