TY - BOOK ID - 133854819 TI - Les études de motivation PY - 1961 VL - 1288 PB - Paris : Hermann, DB - UniCat KW - Motivation research (Marketing) KW - Advertising KW - Motivation, Etudes de (Marketing) KW - Publicité KW - Psychological aspects KW - Research. KW - Aspect psychologique UR - https://www.unicat.be/uniCat?func=search&query=sysid:133854819 AB - ER -