TY - BOOK ID - 133700255 TI - Sport, beer, and gender : promotional culture and contemporary social life AU - Wenner, Lawrence A. AU - Jackson, Steven J. PY - 2009 SN - 9781433100765 9781433104886 PB - New York : Peter Lang, DB - UniCat KW - Sports KW - Beer KW - Sports spectators KW - Gender identity. KW - Masculinity. KW - Sports KW - Bière KW - Supporters KW - Identité sexuelle KW - Masculinité KW - Marketing. KW - Marketing. KW - Alcohol use. KW - Marketing KW - Commercialisation KW - Consommation d'alcool UR - https://www.unicat.be/uniCat?func=search&query=sysid:133700255 AB - ER -