TY - BOOK ID - 133405419 TI - New products, new profits : company experiences in new product planning AU - Marting, Elizabeth AU - American Management Association PY - 1964 PB - New York : American Management Association, DB - UniCat KW - New products KW - Industrial management KW - Produits nouveaux KW - Gestion d'entreprise UR - https://www.unicat.be/uniCat?func=search&query=sysid:133405419 AB - ER -