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Book
Makers of the microchip : a documentary history of Fairchild Semiconductor
Authors: ---
ISBN: 1282978446 9786612978449 0262289563 9780262289566 9780262014243 0262014246 Year: 2010 Publisher: Cambridge, Mass. : MIT Press,

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Abstract

In the first three and a half years of its existence, Fairchild Semiconductor developed, produced, and marketed the device that would become the fundamental building block of the digital world: the microchip. Founded in 1957 by eight former employees of the Schockley Semiconductor Laboratory, Fairchild created the model for a successful Silicon Valley start-up: intense activity with a common goal, close collaboration, and a quick path to the market (Fairchild's first device hit the market just ten months after the company's founding). Fairchild Semiconductor was one of the first companies financed by venture capital, and its success inspired the establishment of venture capital firms in the San Francisco Bay area. These firms would finance the explosive growth of Silicon Valley over the next several decades. This history of the early years of Fairchild Semiconductor examines the technological, business, and social dynamics behind its innovative products. The centerpiece of the book is a collection of documents, reproduced in facsimile, including the company's first prospectus; ideas, sketches, and plans for the company's products; and a notebook kept by cofounder Jay Last that records problems, schedules, and tasks discussed at weekly meetings. A historical overview, interpretive essays, and an introduction to semiconductor technology in the period accompany these primary documents.


Book
Global RFID : The Value of the EPCglobal Network for Supply Chain Management
Authors: --- --- ---
ISBN: 9783540356554 Year: 2007 Publisher: Berlin Heidelberg Springer Berlin Heidelberg

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At the same time, I was a junior Brand Manager at Procter & Gamble w- ried about a much more mundane problem: how to keep my products on the shelf. Embedding RFID tags in the products, and RFID readers in the shelf, seemed like the perfect - indeed the only - way to do this. But I needed RFID to be cheaper, better, and standardized in an open system. In early 1999, by sheer chance, I met Brock and Sarma. The result was a potent meeting of minds. I was looking to fund research, and Brock, Sarma and Siu were looking for research funding. Working with Alan Haberman of the Uniform Code Council, one of the founding fathers of the UPC bar code, and Allan Boath of the Gillette C- pany, we developed a plan for a new industry funded research consortium at MIT. Haberman wanted to call it the Center For Automatic Identification And Data Capture. At the last minute I persuaded him to abbreviate it to the Auto-ID Center. But my luck with names is hit and miss: inspired by the bar code, I had the bad idea of calling Auto-ID Center's technology UPC2. Brock and Sarma saved the day - one of them, I cannot remember which, proposed a far better alternative: EPC, for electronic product code. The Auto-ID Center opened on October 1, 1999. P&G loaned me to MIT to act as Executive Director, and Sunny Siu was the first Research Director.

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