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This book serves as a practical guide for conducting online surveys targeting specific audiences. It is designed to help readers design, implement, and analyze web-based questionnaires effectively. The authors, Ulrich Föhl and Christine Friedrich, draw from extensive experience to provide insights and examples that assist in creating reliable and efficient surveys. The book covers various aspects, including the formulation of questions, the structure of surveys, and the technical requirements for digital deployment. It emphasizes the importance of empirical methods in data collection and aims to equip readers with the knowledge to make informed decisions based on survey results. The intended audience includes professionals and students in fields such as marketing, social sciences, and business research, who seek to enhance their survey design and execution skills.

Internet surveys. --- Questionnaires.

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Overcome the modern-day challenges facing questionnaire design with this bestselling guide, demonstrating exactly how to construct and design effective survey material that will capture the insight you want to achieve.

Marketing research --- Questionnaires --- Methodology. --- Design.

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E-books --- Census --- Housing surveys --- Census of population --- Population --- Statistics --- Government questionnaires --- Household surveys --- Economic surveys --- Methodology

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E-books --- Census --- Data editing --- Demographic surveys --- Population surveys --- Editing, Data --- Census of population --- Methodology --- Social surveys --- Electronic data processing --- Quality control --- Statistics --- Population --- Government questionnaires --- Household surveys

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This handbook provides guidance on the measurement of economic characteristics in population censuses, based on relevant experiences of countries, with a particular focus on the questions used and the requirements for processing of responses. It is intended to provide census planners with a variety of approaches to assess the questions and methods of collecting economic characteristics used in their national census, as they evaluate the performance in the past decade and plan for the 2010 round of censuses (2005-14).

Population --- Census --- Business & Economics --- Demography --- Census of population --- Statistics --- Government questionnaires --- Household surveys --- Human population --- Human populations --- Population growth --- Populations, Human --- Economics --- Human ecology --- Sociology --- Malthusianism --- Economic aspects --- E-books --- Census. --- Population -- Economic aspects -- Statistics -- Handbooks, manuals, etc. --- Social science -- Demography. --- Social sciences --- Statistical methods --- Methodology --- Handbooks, manuals, etc.